Projected Revenue

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Our Projected Revenue feature allows you to see a true return for the leads you are selling based on factors like returned leads.  

For example, you may be paid £10 per lead for 100 leads in a given month which equates to £1000 in revenue. However, the following month your buyer returns 25 leads which means your true revenue would be £750, not £1000. This may be a regular occurrence so this feature would provide you with a better forecast on future payments.

You can adjust SUPPLIER and BUYER payout.

Follow the step below to enable on your campaigns and deliveries.

If you are working on a BUYER DELIVERY ACCEPT (PPBA) model you would set the SUPPLIER adjustment at the campaign level but the BUYER adjustment on the delivery level.

CAMPAIGN

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DELIVERY

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If you are working on SYSTEM ACCEPT model (PPLA) you would set the SUPPLIER and BUYER adjustments on the campaign level.

CAMPAIGN 

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You can access extra columns on your reports by ticking the below box prior to running your report. This will show you a side by side view of your standard revenue vs your projected revenue. 


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You can also update your view on your lead screen to see both standard revenue and projected revenue.

 

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