Validation - PAF
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This article outlines the PAF validation feature which allows you to validate your lead's postcode field as soon as valid leads are submitted into your campaign, before the delivery stage. You can reject leads with invalid postcodes & add missing data based on the postcode.
Our PAF validation service allows you to check for valid postcodes in the below countries:
- United Kingdom
- Belgium
- Netherlands
- Canada
- United States of America
- Australia
- France
- Germany
You can also populate/correct the county & city fields with the applicable value.
Alternatively, you have the option to reject any leads with an invalid state/county relative to the postcode.
Find this under your Campaign Settings > Validation:
This is a paid for service, so please reach out to your account manager or raise a support ticket for more information.
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